The apex standard
Thirty criteria. Ten are gates every agent must pass. Twenty are scored and set the agent’s apex score. Reviewed every quarter; apex status can be lost.
[A] verified automatically against a register[M] verified manually by Support
Tier 1 · Mandatory gatesAll 10 must pass
| 1 | Valid state RERA agent registration | [A] Checked against state RERA register |
| 2 | RERA registration current — not expired, suspended or lapsed | [A] |
| 3 | No adverse RERA orders or unresolved complaints | [M] Register search |
| 4 | Registered business entity with PAN/GST | [A] GST portal / PAN validation |
| 5 | Verified identity of the principal agent | [M] Document check |
| 6 | Verified operating base in or adjacent to the applied locality | [M] Address proof + Google Business |
| 7 | Minimum 3 years continuous real-estate operation | [M] |
| 8 | Evidence of at least 5 closed transactions in the last 24 months | [M] Documentary evidence |
| 9 | Demonstrable activity in the applied locality (not merely claimed) | [M] Transaction evidence in that locality |
| 10 | Signed platform code of conduct and data-handling undertaking | [A] E-signature |
Tier 2 · 11–15
Track record & depth
- 11 Total years in real estate
- 12 Transactions closed in the last 24 months
- 13 Cumulative transaction value handled
- 14 Years active in the specific locality
- 15 Depth in declared specialisation — commercial, warehousing, luxury, NRI, land
Tier 2 · 16–20
Standing & network
- 16 Membership of a recognised body — NAR-India, CREDAI affiliate, local realtors' association
- 17 Leadership or committee role in an association or realtor group
- 18 Peer endorsements from other verified apex agents
- 19 Developer or channel-partner accreditations held
- 20 Team size and operational capacity
Tier 2 · 21–25
Digital presence & content
- 21 Active social presence — followers/engagement threshold on at least one platform
- 22 Publishing consistency — content in the last 90 days
- 23 Content quality — original and informative, not listing spam
- 24 Google Business Profile, verified, with reviews
- 25 Existing professional website, or commitment to one
Tier 2 · 26–30
Service standards & client evidence
- 26 Published, transparent fee structure
- 27 Breadth of services — viewings, documentation, negotiation, loan facilitation
- 28 Written client service agreement issued as standard
- 29 Verified client testimonials, contactable, minimum count
- 30 Google review rating and volume threshold